Well numbers change. I mean everybody believes in the Digg effect or the Stumble effect so TV has got have an even bigger effect right. But 40K a month for a million people a month doesn’ t seem to far outside the realm of reason.

And I have heard the expression you’re talking about, it’s mostly a part of “man language” we refer to a lot of things with the number 2 as “deuce” In NYC we called 42nd st. the Deuce, and certain car engines, and obviously taking a “number 2″ is a perfect deuce.

I feel like the guy from the Straight Dope!

I’ve also strung my money articles together for you, click any one of them and the series comes up. I’m putting together a GIANT post for today in that series. I’ll tell you how to multiply that 40 by 10 and if you’re serious by 100.

Oh, and I forgot – have you ever heard the phrase “I’m gonna go drop a dooce?” (I don’t know if that’s the correct spelling of dooce or not, but that’s what the blog name reminded me of, haha)

Something seems fishy to me about that blog – how do get a million hits a day, make $40,000 and zero page rank? Bestofstupid has pr 4 and i am happy to make 40 dollars

And I’ve got a piece in draft that talks about how quick Google restoration can be. And Shoemoney has a piece about things that make Google look bad. 12 hours to fix my Adsense when I publicly cried foul, and less than that when they de-indixed JohnChow then it made news-they put him back within hours.

Even though that unmistakable green and white is pretty hard to miss MAYBE my PR readers and toolbars were wrong. But I’m glad your update is within the same 24 hours of the post. Thanks